Schmidt Groupe (Schmidt & Cuisinella) is the leading French manufacturer of kitchens and interior solutions. It has the largest network in France and over 450 stores across Europe. Schmidt leads in private kitchen retail, with a 20% market share. The philosophy and production capabilities of the group result from the far-sighted strategy adopted by family ownership..
The company has developed an important know-how during its more than 50 years of experience, based on innovation and attention to technology. German rigor and precision combine with French savoir-faire, creating bespoke furniture solutions that never betray the excellent quality and style, a hallmark of the company.
This attention to detail and the desire to strive for perfection, underlines what is most dear to Schmidt: the customer. The customer is what the business approach revolves around, the ultimate goal to achieve and satisfy.
A partner, as for personal relationships that work, have to share your values, be a trusted partner. Schmidt wanted a technological partner with the capacity of managing In-Store Radio, Digital Signage and development of applications. A partner with an international presence with a dedicated customer care, capable to offer a professional maintenance service and motion design contents.
Sound Design and In-Store Radio services, with exclusive content creation by our Sound Designers, based on a mood of modern referential pop with smooth and not intrusive titles.
A complete Digital Signage solution, with a large panel of professional screens to suit every project, including : Interior screens, High Brightness Window Screens & Touch screens.
Development of an app to manage in-store appointments. A screen at the entrance displays the daily appointments, including the name of the customer, the time of the appointment and the name of the employee that will take care of the customer.
These solutions make in-store experiences easier and fluid for employees, and more personalized and engaging for customers.
The stores have different configurations. The customer journey is tailored based on store layout, local needs, and available space. No in-store concept is imposed on the network. Existing stores undergo digital evolution, while new openings offer a fully digitalized customer experience.